Learn from your customers

Customer feedback surveys with a clear purpose.


Set goals and asking the right questions

Each Upswing campaign begins by choosing from a set of available business goals, each containing a predefined set of multiple-choice questions designed to identify the big opportunities to improve your business.

Screenshot of Upsiwng goalsScreenshot of Upswing goals

Read more: The science behind the questions we use.


Incentivize engagement

Next, select a micro-incentive that motivates customers to take your survey: A free item, like a cup of coffee, a discount off their purchase, or Free wifi for some time

We suggest the amount of respondents needed to get statistically reliable data to help you select the right number of incentives to offer.

Screenshot of Upswing survey on a mobile deviceScreenshot of Upswing survey on a mobile device

Read more: Use your in-store free wifi to get valuable customer insights.


Collect customer feedback

Your campaign begins immediately and lasts until reaching its expiration date or maximum number of surveys.

Track results and discount redemption in real-time as customers engage with your surveys through tent cards, complete with QR codes and NFC tags, or through a unique short URL.

Upswing tent card showing QR  code link to surveyUpswing tent card showing QR  code link to survey

Read more: Frictionless customer feedback surveys that mitigate gaming and abuse.

Next, learn how Upswing helps you act on your campaign results.